copywriter « Write Anything Well

3 Traits a Copywriter Definitely Needs

When depending upon ‘only’ written text to convey their message, a copywriter faces challenges unlike most anybody else. Strange as it is copy writing is typically use for the singular purpose of persuading people to take a certain action.

Without the ability to verbally communicate thoughts, ideas or opinions the person writing the sales copy has their work cut out for them. Creating content that will influence or persuade others obviously requires a certain writing skill. However forming the words and phrases that go into the sales copy is something that comes from ‘within’ the writer and is what makes their efforts so successful.

Here are 3 traits every copy writer needs when creating content for use to persuade others that will make their efforts easier and more effective. Continue reading 3 Traits a Copywriter Definitely Needs

How to Write Persuasive Copy without the Hype

Learning how to write persuasive sales copy without making the reader feel like they have just been mugged is a lesson in psychology. Often times a copywriter will sit down with the sole intention of battling the readers will by hustling them into a buying decision. This can often lead to buyers remorse and a feeling [...]

How to Write Copy to Overcome Buyer Reluctance

Knowing how to write copy that will motivate people into making a purchase is a talent that involves more than just your writing skills. A copywriter needs to place themselves inside the head of the people they are addressing. In the case of producing sales copy the writing has to be able to help readers overcome [...]

Online Copy Writing Courses: How To Choose The Real Thing

Copywriting has always been in demand but now companies are pouring money into writing sales copy. There is a demand for both direct response copy writers and online sales copy writers. Without good Sales copy businesses are not going to survive. The problem is there are not enough good copywriters and the demand is huge. This [...]

3 Common Traits of a Successful Copy Writer

The traditional role of a copy writer has long been considered that of knowing how to write persuasive sales copy. With the ‘birth’ of the internet it seems a copywriter must take on additional responsibilities in order for their sales copy to be effective. The internet presents an fast pace environment filled with distractions. It is [...]

Shhh! The REAL “Secret” to Writing Amazing Copy

What I’m about to share with you is a secret so juicy that most copywriters don’t dare let it out to the public because it could put them out of business. It took me about four years to refine this technique and now I’m ready to spill the beans to you.

This one hidden technique alone can forever change how you write emails, sales copy, direct mail…in fact anything you need to write so you get more leads and convert those leads to sales.

I figured it out the hard way – struggling for years making lots of mistakes in my copywriting. I don’t remember the exact moment this technique revealed itself to me…but I use it all the time now. Last week I shared the secret for the first time to a good friend…

We were sitting at an elite golf club here in South Florida. She was complaining how everything in her business was taking off beautifully….except for one thing… She HATED writing copy.

For her writing copy was like walking on a wet carpet with socks on. Continue reading Shhh! The REAL “Secret” to Writing Amazing Copy

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3 Traits a Copywriter Definitely Needs

How to Write Persuasive Copy without the Hype

Online Copy Writing Courses: How To Choose The Real Thing

Shhh! The REAL “Secret” to Writing Amazing Copy

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